Welcome to Life Size Media’s blog. We are a creative communications agency specialising in the low-carbon, clean tech and sustainability sectors. Here you can read about what we’ve been up to, projects we’re working on, and thoughts on the issues that matter to us. To find out more about our work and clients view our website www.life-size-media.com.
Could you be looking at the Green PR Company of the Year? Life Size Media is very proud to have been shortlisted for the Business Green Leaders Awards 2013, having been Highly Commended in this category in 2012.
We are also delighted that our clients Partnerships for Renewables has also been shortlisted in the Renewable Energy Project of the Year category for their wind turbine development on the Isle of Sheppey.
When we made our latest film “The Ugly Potato‘ that follows the journey of a humble spud that gets turned into a beautiful bio-based flag, we hoped that putting a different spin on things might encourage people to think differently about the materials we use everyday. So we were pretty pleased when the BBC’s ‘Bang Goes the Theory’ got in touch to find out more about it. Continue reading “Bang goes the potato” »
Much of our work over the last year has focussed on the benefits of advanced LED technology over inefficient traditional lighting. But for those who have seen the light (sorry) and switched to energy saving solutions, what exactly are you supposed to with the fittings that you replace? Nigel Harvey, Chief Executive of Recolight, has all the answers you need. Continue reading “GUEST BLOG: What you need to know about lamp recycling” »
When Life Size Media visited the Isle of Sheppey this month for the launch of Partnerships for Renewables first turbine development we were accompanied by a reporter and camerman from Energy Live News. Their report ‘Prison is no bar to wind power’ is now live. Continue reading “Energy Live News features PFR turbine launch” »
Xyntéo, an international advisory firm that identify, create and build low-carbon collaboration projects between big businesses, has worked with executive search firm Six Degree People to appoint their first senior advisor on the ground in Russia. The appointment comes ahead of their inaugural Russia New Growth Partnership (RNGP) roundtable in Moscow later this year. Continue reading “Xyntéo develop Russia New Growth Partnership with new appointment” »
At one point during filming for our latest project (a short educational film about the process of producing bioplastic from potatoes), the Director (pictured!), DoP and myself were huddled over the small viewing screen on the Canon 7D watching back a surprisingly beautiful shot of starch powder passing through a co-rotating extrude. We were delighted with the shot but looked at each other in concern, “Is anyone else slightly worried that we’ve ended up making a French art-house movie?” I asked. Continue reading “Why are corporate films so crap?” »
Onshore wind is recognised as one of the least costly and most easily delivered forms of renewable energy. The UK enjoys the greatest wind resource in Europe and already has the largest portfolio of installed offshore capacity in the world. Since 2008, wind energy has more than doubled its contribution to the UK energy supply. Continue reading “PfR open first major wind energy development on prison land” »
After an amusing mix up with our favourite bioplastic manufactures, Biome Bioplastics, (they meant plastic film, I though they meant video) we found ourselves at the end of last year agreeing to make a film to follow the production of a bioplastic flag from potato to the London skyline. Continue reading “Behind the scenes with An Ugly Potato” »
We’ve all had one, that teacher or lecturer who inspires you more than any others. Whilst all the facts and figures you accumulated in your education have long since been pushed out of your head by other stuff, their bits remain.
A potato-based and fully biodegradable Union Jack flag will oversee proceedings today as the UK’s largest showcase of industrial biotechnology opens in Westminster. The story of the flag’s journey is told in a new film from Life Size Media that takes an unusual look at innovation in this field. Continue reading “Flying the (potato) flag for UK biotechnology” »
First of all, Happy New Year to all our clients, partners, colleagues and friends. We’ve been enjoying a much-needed break but are back and ready for an incredible year ahead. Now I’m not normally one to get carried away with the New Year spirit (without being too cheesy, I like to think that everyday is an opportunity for a new start), but this year I decided to seize the opportunity to set myself a challenge. This year I will be doing a traithlon, a real one; 1 mile swimming, 25 miles cycling and 6 miles running.To put the scale of this challenge in context for you, I can currently just about run 3 miles. But you know what they say, long journeys, single steps… Continue reading “A life-sized resolution for 2013” »
This time a year ago, Life Size Media was deep in the midst of a major campaign for polar explorer Mark Wood. As the New Year drew closer Mark was making his way solo and unaided to the Geographic South Pole to raise awareness of the impact of climate change on the polar regions. Thousands of people followed Mark’s adventure: from bumping into Norwegian Kites surfers featuring in The Telegraph’s “British solo explorer and the invite to a Polar tea party” article, to securing front page of the Metro at Christmas as “The loneliest man on the planet”. Mark has been back on warmer ground for some months now but we had a feeling the calm wouldn’t last for long, here he updates us on the next leg of his epic journey. Continue reading “GUEST BLOG: Explorer Mark Wood looks to 2013 and the Third Pole” »
Steve Edwards, Technical Director at our LED specialist client Light Planet, was somewhat taken aback this week by the widespread media attention over news that US researchers have developed a new type of lighting that could replace fluorescent bulbs. The concept of light from polymers is certainly intriguing, but we already have viable alternatives for fluorescents that do all of the above. So why are we under the impression that we don’t? Continue reading “GUEST BLOG: Our fascination with fluorescents and the end of the affair?” »
Despite recent squabbles in the corridors of power, onshore wind is widely recognised as the least costly and most easily delivered form of renewable energy. The UK enjoys the greatest wind resource in Europe and the government’s renewable energy road map sees the sector growing 13% per year and contributing up to 13GW of electricity by 2020. It was this potential to make a significant contribution to our low-carbon energy future that inspired our work for Partnerships for Renewables (PFR), who develop onshore wind projects working with landowners and local communities. Continue reading “Harnessing our energy potential” »
James Atkins is the Chairman of Vertis Environmental Finance, one of the first companies to be involved in emissions trading in the world and now the most experienced emissions trading finance house in Central Europe. Like us, James felt that Hurricane Sandy provides an opportunity to not only equip ourselves better against extreme weather events, but to also stop and look at the causes behind them. Continue reading “Guest Blog: Sandy’s silver lining” »
A week on and we finally have time to take stock of the amazing experience that was the Ecoislands Global Summit 2012, and if we’re honest give ourselves a little pat on the back whilst we’re at it.
To say time has flown since that first evening when Ecoislands and Life Size Media were first brought together by happy chance at the Business Green Leaders Awards, would be somewhat of an understatement.
Brighton and Sussex University Hospitals NHS Trust expect to achieve savings in the region of £21,000 after retrofitting LED lighting in several areas of the building, and payback in some areas is projected to take less than 2 years. The retrofit programme, delivered by advanced LED specialists Light Planet, has also reduced energy consumption by 68% and significantly lowered maintenance demands. Continue reading “LED retrofit achieves significant savings for Brighton hospital” »
Completely exhausted but feeling pretty pleased with ourselves, Life Size Media has just returned from the inaugural and inspirational Ecoislands Global Summit 2012. From filming the Minister’s arrival on the ferry to somehow squeezing three broadcast interview into five minutes, arranging a speed dating session between journalists Continue reading “Summit success as Ecoislands’ goes global” »
Mike Barry (Head of Sustainability at M&S and the brains behind Plan A) has just completed his first half marathon raising a phenomenal amount of sponsorship – but there’s a twist. Mike is raising sponsorship through The DoNation, which instead of asking for cash sponsorship gets people to pledge environmental actions like walking to work, eating seasonably or switching to a green energy supplier.
Ecoislands and Best Foot Forward partner to provide a definitive measure of sustainability for world’s island and regional communities.
We all want to do our bit for the planet but how much do we need to do? And how much should we be doing compared to everyone else? Too much in sustainability is uncertain, unclear or undefined. Whether it’s in the home or on a global scale, when it comes to tackling the challenge of a changing planet, clear and achievable goals are crucial to success. Continue reading “Global summit to take the measure of sustainability” »
Puffy things, cool lasers, travelators. Life Size Media Directors Alisa and Emma took the same journey our recycling does to find out exactly what happens to it. Turns out it’s a lot more fun that you might think… Continue reading “The Murphys visit a MRF” »
This time I was joined by chemical engineer and waste and environment technology innovator, Carlos-Ludlow Palafox. Carlos is the Managing Director and CTO of Enval, a company tackling the problem of materials that are currently unrecyclable or unrecycled with the aim of diverting them from landfill or incineration. Continue reading “Hug in the Snug with a recycling innovator” »
Environmental experts and commentators are warning that the lowest ever recorded levels of sea ice in the Arctic are some of the clearest signals to date of major and accelerating climate impacts to come.
“As incandescent bulbs are ushered out of the marketplace and a new report reveals that consumers are shunning LEDs in favour of less efficient alternatives, Simon Leggett, Managing Director of Light Planet, explains why it’s time to set a new standard in lighting.
The last month or so here at Life Size Media has been heavily focused on getting our campaign for Ecoislands, a global leader for sustainable communities, up and running. We realised that, amidst all the excitement, we hadn’t yet added Ecoislands to our client page but yesterday we finally got round to asking Founder and Chief Executive, David Green, for a few words of endorsement. What he came back with blew us away slightly. We work pretty hard here at Life Size so we hope you’ll forgive us for feeling a bit proud of ourselves and sharing what he had to say… Continue reading ““The inspiration that is Life Size Media”” »
From lighting up the Olympic opening ceremony to decorating Tower Bridge (and saving 40% on its energy bills in the process), LEDs have certainly made their mark this summer. Now LED specialists Light Planet are raising the bar even further and have developed a new finance initiative to support the implementation of energy efficient lighting technology by businesses and organisations.
Today is the final day of our 7 Days to Sustainability challenge. We’ve combined ‘Procurement’ and ‘Communicating About Our Successes’ into one day as we we’ve been doing our best to do both throughout our challenge. Continue reading “And on the Seventh day…” »
Life Size Media is feeling the Olympic tingle this afternoon after productivity came to a halt and we gathered to watch the torch relay head down Regent Street. The crowds were five or six deep but there was no looking at the back of someone’s head for us. Lifesizers got the best view in the house from our fourth floor office and were very lucky that the handover happened right in front of our window. Continue reading “A room with a flaming good view” »
The pop-up movement has been secretly transforming London for years now, offering unique experiences to those who know where to look and giving everyday people the chance to take their passions and talents to the wider world. The power of the pop-up has been to make an event an experience, the mundane exceptional, and ideas reality — and in August The Pop Spot Festival will make this magic accessible to everyone. Read on to see what the power of pop-up can achieve…
Last week, Life Size Media had the pleasure of meeting the founder and chief executive of EcoIsland Partnership, David Green at the Business Green Leaders Awards 2012. Green by name, Green by nature, David received the Sustainability Executive of the Year Award for his revolutionary work leading a project that aims to make the Isle of Wight almost entirely self-sustaining by the end of the decade. Continue reading “Green gets our vote” »
The dresses were on, the snacks were out, the “I spy” skills were honed and the Life Size Media road trip rolled into action. Destination: Coventry, by any means possible. OK, so it’s not quite a journey worthy of polar explorer Mark Wood, but we were determined to do all we could to go the extra mile and celebrate his awe-inspiring achievement at the inaugural Ice Awards.
Governments around the world have adopted smart metering as a means of influencing energy consumption, but roll-outs are already experiencing setbacks as early delpoyments disappoint and questions are raised about privacy and value for consumers. Against this backdrop, a new report published today argues that if smart meters are to fulfil their potential, customer engagement must be made a priority.
At Life Size Media we’re always busy extending our green tendrils through the sustainable landscape – most recently, Alisa has been telling the Edie audience why the art of good storytelling is so fundamental to a low-carbon future.
Unless you’ve been on a desert island for the past couple of weeks you’ll know that last night our Mad Men-themed summer party finally arrived. We’re all sneaking snoozes behind our typewriters today but just wanted to say a heartfelt thank you to everyone who came along and made is so special.
For those who were sadly otherwise engaged, we wouldn’t want you to miss out entirely so here are some snippets and snaps from the evening.
Delphis Eco becomes first SRA Approved Supplier of ecological cleaning products
The Sustainable Restaurant Association (SRA) has approved its first supplier of cleaning products in a bid to ease restaurants’ concerns about the environmental impact of cleaning products. Delphis Eco, the UK’s leading manufacturer of ecological cleaning products, has already started supplying SRA member restaurants, including the central London-based pub group Cubitt House.
Today is the United Nation’s third annual World Oceans Day. Often, our marine environments are taken for granted so I was motivated by the opportunity to enlighten people on what today really means as part of ‘the bigger picture’.
After attending All-Energy 2012 last week, Fran was so inspired by the abundance of both Scottish and global marine energy potential that she decided to reignite her passion for physical geography (and all things hydro) by exploring the power, policy context, and passion behind one of the world’s fastest-growing low-carbon energy sectors.
The gentlest way to describe the reception of this particular initiative is probably to say that delivering the Green Deal is seen to be a significant challenge, not least from a communications perspective. In the real world energy efficiency could hardly be described as a priority and the concept of a ‘home retrofit’ doesn’t even approach people’s agendas, explained David Hall of Behaviour Change. The Green Deal is perceived as another government initiative: the difficulty lies in getting the public to see it as something new and, crucially, as a project that will benefit them rather than the banks.
At Life Size Media we’ve been inspired by our recent work with the Scottish European Green Energy Centre (SEGEC) promoting the significant opportunities offered by developing the low-carbon energy sector in Scotland. Alisa and I will be heading off to Aberdeen tomorrow (on a 10-hour overnight low-carbon train journey) to attend All-Energy 2012. We’ve been so impressed by Scottish activity in this sector that we thought we’d delve a little deeper into how and why Scotland has become the green powerhouse of Europe, and how this can inspire us all to secure a more sustainable future.
The fact that much of the UK is still officially in drought, despite what feels like endless weeks of rain, is just the latest reminder of the importance of water conservation. Climate change and rapidly increasing population mean that the sustainable management of water is crucial if we are to meet future demand
Several major brands have recently announced their intentions to cut LED bulb prices to encourage uptake in the consumer market. But what impact might this cost-cutting drive have on the quality of the technology and its role in an energy-efficient future?